East24 Sunscreen offers excellent sun protection with a lightweight, non-greasy formula that feels great on the skin. It blends in smoothly and keeps your skin protected even during outdoor activities.
The sun's powerful. So are you with East24
Today's smart families follow sun hygiene. Sunscreen is never an option but a part of their daily routine.
Get Your Sunscreen
Why sun hygiene matters in your family?
Sun hygiene is the new handwashing. Make sure the people you love are protected.
Choose your everyday SPF
What East24 offers
Beginners
You're just starting out. You don't need something complicated or exotic or expensive. You need something you'll actually use every day. East24 offers you a lightweight, comfortable sunscreen that feels easy from day one, so you can build a habit that lasts forever.
Busy Moms
Your mornings are already full. You don't need another step that slows you down. East24 offers you a quick-absorbing sunscreen that blends in effortlessly within a minute, so you can take care of your skin while taking care of everything else.
On-the-go Dads
You want something that works without needing attention. East24 offers you a clean, invisible finish with zero white cast and a barely-there feel, so you can step out protected without complicating your routine.
Seniors
The sun has always been a part of your life, and so has its impact. Today, with changing conditions, a little daily care can go a long way. Whether it's a morning walk, a quick grocery run or evening tea on the terrace, this simple companion fits into your day with comfort and ease.
Tested by high-performance athletes, firefighters, and alpine skiers
Really liking how it feels on my skin. Super light and very easy to apply :)
My skin tends to get quite dry but this sunscreen really helped. It feels super moisturizing and kept my skin soft without any greasiness.
It’s a really nice cream — I absolutely loved it. The sunscreen is lightweight yet very hydrating, which makes it perfect for winter days here in the mountains. It feels comfortable on the skin and works great in the cold weather.
It was perfect for sunny days.. especially it is light weighted .. it felt so good
I genuinely loved using the sunscreen - it's lightweight, non-greasy, perfect for my active days on the field. It protects without slowing me down which is exactly what I need as an athlete.
Amazing sunscreen for summer. No more tanning.
Latest from our Journal
View all posts
Science
Featured
The Science of Sun Hygiene: Why Sunscreen is a Daily Basic, Not a Luxury
What is Sun Hygiene? Sun hygiene is the daily habit of protecting your skin from UV radiation, the same way you protect...
Science
Featured
What is the difference between UVA and UVB rays?
We often think of the sun as something we only need to worry about on beach holidays or peak summer afternoons. But...
Science
Is Your Sunscreen Irritating Your Eyes? The Anatomy of a Habit-Forming Formula
The real reason most people stop using sunscreen Ask anyone who has tried and abandoned sunscreen and the answer is usually some...
Science
Do I Even Need Sunscreen?: A Guide for Brown, Tan, and Dark Skin Tones
Let’s Clear the Air “If I don’t burn, I don’t need SPF.”Wrong. Darker skin tones are less likely to burn, but more...
Science
SPF 15 or 50?: How to Read a Sunscreen Label Without Getting Confused
SPF Isn’t a Magic Number Let’s start with the basics. SPF = Sun Protection Factor. It measures protection against UVB rays (the...
White Papers
What’s the Best Time to Be in the Sun?: A Desi Guide to Safe Sun Hours
It’s Not Just About Heat The sun’s UV intensity doesn’t always match its heat. You might feel cool, but the rays still...
Publications
Featured
Is Your Face Wash Erasing Your Sunscreen?: How to Layer Products Right
Yes, You Might Be Doing It Wrong You applied SPF in the morning, felt proud… but then washed your face mid-day and...
Sun Stories
The Sun Is Our Fire: Toda Herdsmen and the Sacred Glow of Nilgiri Mornings
Life in the Misty Hills The Toda tribe lives high in the Nilgiri hills of Tamil Nadu, where morning sun cuts through...
Sun Stories
We Start Work Before the Light Breaks: Women of the Warli Tribe Speak
First Light, Last Shift In the villages of Maharashtra, Warli women are often up before the roosters. Their fields don’t wait for...
Sun Stories
The Sun Is Our Timekeeper, Not a Watch: Life in the Dongria Kondh Hills
Hills That Follow the Sun Tucked into Odisha’s Niyamgiri Hills, the Dongria Kondh live with the forest—and by the sun. There are...
Sun Stories
My Skin Is a Map of the Desert: Living Under the Thar Sun with the Rabari
Herding Through Heat In the dry stretches of Rajasthan, the Rabari—a pastoralist community—lead their camels and sheep across a burning landscape. They...
Sun Stories
The Sun Is My Calendar: A Day with the Bhil Farmers of Madhya Pradesh
Among the many Indigenous tribes of India, the Bhil community—spread across Madhya Pradesh, Gujarat, and Rajasthan—has one of the most intimate relationships...
Sun Stories
We Dance When the Sun Sets: The Santhals and the Rhythm of Light
In the dense forests and fertile plains of Jharkhand, Odisha, and West Bengal, the Santhal tribe lives in harmony with nature’s rhythm....




