Waseem Bhat
East24 Sunscreen offers excellent sun protection with a lightweight, non-greasy formula that feels great on the skin. It blends in smoothly and keeps your skin protected even during outdoor activities.
India's 1st Family Sun Hygiene Brand
The sun's powerful. So are you with East24
Sun protection is a health habit, not a beauty step. East24 offers universally gentle everyday sunscreens for your whole family. Suitable for every age, every skin tone, every morning.
Get Your Sunscreen
What is sun hygiene and why do conscious families follow it?
01
UV damage quietly adds up over the years
Sun damage doesn't show overnight but it builds over decades. What seems invisible shows evidently a few years down the line. Most people in 50+ are seeing the effects today because of years of neglect.
02
Children learn from what they see
Skip sunscreen, and they grow up thinking it doesn't matter. While we like to be optimistic, UV levels may only worsen for the coming generations. The habit you build now is the protection they'll carry forever.
03
Your prevention routine is incomplete without it.
You filter your water. You disinfect your floor. You use sanitiser. UV protection works exactly the same way. It's just the daily habit nobody taught our generation. A complete health routine has sunscreen in it.
Sun hygiene is the new handwashing. Make sure the people you love are protected.
Choose your everyday SPF
Small habit, big protection.
Thoughtful families choose daily sun protection.
Suncare is family care.
Small habit, big protection.
Thoughtful families choose daily sun protection.
Suncare is family care.
Small habit, big protection.
Thoughtful families choose daily sun protection.
Suncare is family care.
Small habit, big protection.
Thoughtful families choose daily sun protection.
Suncare is family care.
Small habit, big protection.
Thoughtful families choose daily sun protection.
Suncare is family care.
Small habit, big protection.
Thoughtful families choose daily sun protection.
Suncare is family care.
What East24 offers
Beginners
You're just starting out. You don't need something complicated or exotic or expensive. You need something you'll actually use every day. East24 offers you a lightweight, comfortable sunscreen that feels easy from day one, so you can build a habit that lasts forever.
Busy Moms
Your mornings are already full. You don't need another step that slows you down. East24 offers you a quick-absorbing sunscreen that blends in effortlessly within a minute, so you can take care of your skin while taking care of everything else.
On-the-go Dads
You want something that works without needing attention. East24 offers you a clean, invisible finish with zero white cast and a barely-there feel, so you can step out protected without complicating your routine.
Seniors
The sun has always been a part of your life, and so has its impact. Today, with changing conditions, a little daily care can go a long way. Whether it's a morning walk, a quick grocery run or evening tea on the terrace, this simple companion fits into your day with comfort and ease.
Tested by high-performance athletes, firefighters, and alpine skiers
Shyam Vasudevan
Really liking how it feels on my skin. Super light and very easy to apply :)
My skin tends to get quite dry but this sunscreen really helped. It feels super moisturizing and kept my skin soft without any greasiness.
Tanuja Thakur
It’s a really nice cream — I absolutely loved it. The sunscreen is lightweight yet very hydrating, which makes it perfect for winter days here in the mountains. It feels comfortable on the skin and works great in the cold weather.
Vansh Thakur
It was perfect for sunny days.. especially it is light weighted .. it felt so good
I genuinely loved using the sunscreen - it's lightweight, non-greasy, perfect for my active days on the field. It protects without slowing me down which is exactly what I need as an athlete.
Taniya Sanyal
Amazing sunscreen for summer. No more tanning.
Sun Protection For Your Family
We promise good science, clean textures, and thoughtful suncare that earns its place in your family’s routine.
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