Let’s Clear the Air
“If I don’t burn, I don’t need SPF.”
Wrong. Darker skin tones are less likely to burn, but more likely to pigment. That means dark spots, uneven tone, and texture—all made worse by daily UV exposure.
Sun Damage Looks Different on Us
While Western skin reddens, Indian skin reacts silently—with slow-building signs like dullness, roughness, and persistent hyperpigmentation. It’s damage all the same, just invisible until it’s too late.
Sunscreen Isn’t Just for Fair Skin
Brands haven’t always marketed to brown skin—and that’s a problem. But the science doesn’t lie. All skin tones need protection. And modern sunscreens now blend invisibly—no grey cast, no ghost face.
Your Shade Deserves Care
Whether you’re dusky, wheatish, or deep brown, your skin is beautiful—and worthy of real protection, not whitening promises. SPF is your daily armor. Own it.
